NOVPUB
Chapter 33: Chapter 33: The Success of the First ’Ground Promotion
A celebratory barbecue ended after over an hour, and it was already past two in the morning. The three of them spent just over two hundred yuan in total. After deducting expenses, each person received over a hundred yuan from selling fish, meaning they outmaneuvered Boss Pan.
Old Zhao, having had some drinks, didn’t drive. He parked his car at Zhang Yang’s shop and had Wang Jun drive him home.
As for Zhang Yang, he had already informed his mother over the phone that he wouldn’t be coming home when he decided to go night fishing.
After eating and drinking, he returned to the shop, locked the door, went upstairs, unfolded a simple military bed, and laid down a mat to rest. Given the high temperature, he wasn’t worried about the heat.
The celebration tonight gave Zhang Yang a deeper understanding of his friends Zhao Bingguang and Wang Jun.
One is like a "deity" in a third-tier city, nearly financially free, and the other has a wealthy family background as an entrepreneur. If we ignore personal temperament and focus only on financial status, they are absolute golden clients in the eyes of the fishing tackle shop owner, with astonishing spending power. 𝓃𝓸𝓋𝓅𝓾𝒷.𝒸ℴ𝓂
After checking the doors and windows, Zhang Yang went to the bathroom for a quick wash, turned off the lights, and fell asleep quickly due to the alcohol.
The next morning, Zhang Yang was still dreaming when he was awakened at five-thirty by a combination of knocking and phone calls!
Zhang Yang, bleary-eyed, got up to open the door, finding that the first wave of customers wasn’t his usual wild fishing acquaintances but Liu Shulin, whom he met at the fishing grounds last night, along with two friends.
Zhang Yang knew Liu Shulin. Whether buying rice for making wine or Zhang Yang’s boxed lunches, Liu Shulin had supported his business many times, making him a somewhat familiar angling friend. However, apart from fishing and shopping, they hadn’t had much interaction.
Previously, when they went pond fishing, they didn’t arrange to meet Zhang Yang, suggesting they have other regular fishing tackle shops.
"Ah, Brother Liu! So early, did you just get back from the oil house? Come in!" Zhang Yang rubbed his eyes, forced himself awake, and invited the three inside the shop.
Liu Shulin nodded, "You guys had a great time last night, right? This morning Diao Changhe was asking how many fish you caught and when you left!
I fooled him, saying you left at midnight and you took the fish away without waking him!"
"Thanks a lot! Brother Zhao had something to tend to, so he left first. How did your fish catch go last night? What was your final tally?" Zhang Yang chatted.
"Don’t even mention it. I caught five fish, Old Zhang three fish, Little Li four fish! Compared to you guys, our catch was way off!
We’ve known each other for a while, so tell me honestly. Did you use some kick-ass pit bait?
The spring bait with medicinal herbs was pretty magical; don’t hide it from me!"
Actually, before they spoke, Zhang Yang already guessed their intent, so he pointed directly to the formula bait on the rack and said, "Yesterday I used my own formula bait!
Brother Zhao and Brother Jun used the leftover Marukyu Wild Food or whatever!"
"You didn’t use the same one?"
Hearing this, Liu Shulin was a bit surprised, thinking the main reason for the catch was the bait. He didn’t expect the three of them were using different baits.
In reality, Zhang Yang choosing not to mention this detail could enhance his expert image and reinforce the aura of his bait in others’ eyes.
But Zhang Yang wasn’t the sort who would resort to any means to achieve a goal. He believed in the truth of the matter and refused to engage in petty deceit.
"Right, it’s not just about a specific bait! They almost exclusively used Marukyu Wild Food Carp Flag, and the ground bait was mainly grains with some particle powder. It attracted fish ok, but overall, it wasn’t balanced!
I used this, a formula bait made with imported Marukyu plus other balanced ingredients. It’s specifically for farmed fish, and when used as per instructions, it’s excellent both broadly and specifically!"
"Alright, I believe you! How much is this bait? Grab two packs for me to try!" Yang Shulin nodded and continued asking.
"20 yuan per pack, each pack is 500g! The bait preparation instructions are printed on the label, take a look, if there’s anything unclear, I’ll explain!"
Hearing the price, they were surprised; twenty per pound for pit bait isn’t expensive compared to pure Marukyu bait.
Note that an 800g pack of imported Wild Food sells for over seventy yuan now! One pack of Wild Food buys three or four pounds of formula bait.
"Alright, give me two packs first!" Yang Shulin took out forty yuan, and instead of leaving immediately, he began studying the bait use instructions printed on the label.
When he saw the bait-to-water ratio for fish attraction was 1:0.4, he soon had questions.
"Bait-to-water ratio of 1:0.4 for fish attraction? Are you sure the bait prepared with this water ratio can be used? It’s so dry, won’t it disintegrate in the water?" Yang Shulin frowned as he asked.
Zhang Yang nodded, "Yeah, the purpose is fish attraction, and the state is dry scatter! It dissolves in water, and the scattered bait creates a mist to attract fish!"
"What if I want the bait to stay hooked longer without disintegrating?"
Upon hearing this question, Zhang Yang grinned, "That’s simple; there’s a hook bait kneading ratio of 1:0.7 for hook use! Simply prepare a separate portion for hook bait kneading!
The dry scatter bait is for fish attraction, and the kneaded bait is for catching fish after they gather! Different roles, working together!"
"Darn, seems like a reasonable approach!" Liu Shulin, after hearing this, felt enlightened.
"Under this method, do I still need additional ground bait before fishing?"
"You can or you can’t! Last night, I didn’t use separate ground bait; I kept casting to bait and gather fish!
It also helped that no one was on the north bank; you guys clustered on the south bank, and with a limited number of fish, everyone’s share would naturally be less!"
"Alright, got it! Learned something from you again! I’ll go for it next time and try your method!"
"Great, feel free to ask me if you have questions!"
After a brief exchange about bait usage, Liu Shulin and his companions each bought two packs and left.
Six packs of bait brought in 120 yuan; Zhang Yang just woke up and half the gross profit was already in his pocket.
After Liu Shulin left with his friends, by before seven, two more unfamiliar anglers arrived.
They were anglers from last night’s fishing but unfamiliar with Zhang Yang; they had found him through friends, and he sold another four packs of bait.
Just from one fishing session last night, Zhang Yang’s business saw a contribution of ten packs of bait sales totaling two hundred yuan this morning. Additionally, five premium clients visited the shop, making Zhang Yang very satisfied with the promotional impact of his pit fishing debut!
In fact, these results were due to Zhang Yang intentionally being low-key and not advertising extensively.
If he insisted on showcasing last night’s fish catch and product photos in groups, he would definitely gain more exposure, drawing more targeted clients to the shop.
