NOVPUB
Chapter 574: Chapter 250: Making a Scene at the Birthday Party [Thanks to the Silver League]_2
Competing for traffic certainly wouldn’t beat Douyin, but Douyin inherently has one major weakness—its low level of entertainment and extremely strict management control. They play it too straight-laced.
Therefore, there’s plenty of room for survival, and a solid base is guaranteed.
The traffic from the entertainment betting market isn’t as valuable, with a lower conversion rate, but the upside is that one’s own traffic is completely under control. Unlike Douyin, whoever is hot, Zhang Yiming will limit their flow. This big brother really fears being held hostage by influencers.
Su Huai couldn’t possibly pin all his hopes on Douyin; even if he could get a share of ByteDance’s stock, he couldn’t change Douyin’s overall strategy. So, he had to place his foundational platform elsewhere, diverting flows on the same frequency.
In other words, while reaping the benefits of live-selling from Douyin and Taobao on one hand, he had to develop his own entertainment platform on the other, becoming the overlord on the intermediary link, not merely a vassal looking up to some platform.
To achieve this goal, he needed to be sufficiently independent.
Therefore, big platforms such as Douyu, Huya, and Kuaishou were passed over before they even entered the scene. Xingyu was only using them to pressure Gou Star and Panda.
Clarity on the strategic level leads to precision and restraint on the tactical level.
Gou Star’s top executives were secured by Cheese’s assurances, and Mr. Wang was dangled by Pei Shuyu’s personal "high hopes" like a fish on a hook.
"Your platform’s traffic has the most potential, but there are many aspects that make it hard for me to decide..."
This matter couldn’t be discussed in a day. Panda’s team was fiercely arguing their points, and then Mr. Wang slammed the table multiple times: This isn’t important, that’s not important; are you up to the task or not?
So, before long, the negotiations were pushed to the final two steps.
Assessing Pei Shuyu’s worth, and offering corresponding privileges.
When it came to "pricing", Shi Zeyu arrived with his dazzling data analysis.
"This is Yuji’s analysis report on her ability to attract money, this is Yuji’s report on her influence conversion, this is the underlying logic analysis of the ’Yuji Phenomenon’..."
Fighting one against ten, engaging in a battle of words, he had Panda’s team fleeing in defeat.
"You guys are too unprofessional, excuse my frankness, but discussing these deep issues with you makes me feel deeply insulted..."
Wang, who didn’t even attend the negotiations, also got dragged through the mud.
He quietly asked his boss, "What level can Yuji actually be rated at?"
With Shi Zeyu’s scorn still on his mind, his boss hesitated, then replied, "Stronger than miss by a large margin, far ahead of Douyu’s three clowns, her various data equals that of more than 50 of our Minas, with some figures being over a hundredfold..."
"So bringing her in could prop up the traffic?"
"Yes!"
"Can Turbid Dog be brought over too?"
"Yes!"
"Then what are you waiting for?"
Angrily craving the killer ace, Panda was like a defeated army in disarray.
They made all sorts of concessions before the decisive night to "finalise" Pei Shuyu personally, earning her endorsement, and then, turned to target Su Huai for the final conquest.
Wang Siming couldn’t keep hiding; puffing out his cheeks, he invited Su Huai out for a drink.
A new bar had just opened in Sanlitun, Wang reserved a VIP spot, and called several good friends—Lin Gengxin, Angelababy, Wu Sheng 2009, a scion from the Beijing Circle, a bunch of minor internet celebrities—specifically to entertain Su Huai.
If you look at the people he often hangs out with, you can tell that this guy’s standards really aren’t high; without his dad, he has no connections.
Su Huai sat down and could see that in less than 10 minutes, he was more popular than him.
The most proactive was Angelababy, whose favorability rating was soaring, and who was giving him the eye, seemingly looking for a chance to snatch a bite of a young cutie.
Su Huai puzzled in his mind: Aren’t you and Brother Xiaoming supposed to be fine now?
Indeed, they were still going strong, but this woman had been a player since her Hong Kong Island days, a hidden face chaser.
Su Huai didn’t pay much attention to her.
The minor internet celebrities, too, enjoyed flirting with Su Huai, but they were even lower class.
He only stayed for half an hour, gave face, and then went home.
Mr. Wang later went on a tirade, a stream of bleeps, like a muted show, hating Su Huai to death.
Yet this situation only intensified his resolution to sign Yuji no matter what.
Then began the ultimate negotiation, offering a unprecedented set of terms.
First point, how much money. 𝖓𝔬𝔳𝔭𝖚𝖇.𝔠𝔬𝖒
A signing fee of 300 million over four years, a base salary of 30 million per year, and a 70% commission on gifts.
Second point, the method of payment.
Within 30 days of signing, paying the first year’s signing fee of 30 million and the guaranteed part of the first year’s base salary of 10 million, with gift commission settled every 10 days.
Afterward, settling the current year’s signing fee and the previous year’s base salary annually.
Third point, benefits.
Room number 888, the top featured spot whenever going live, a clear ace position, at least one supporting role in a film or TV series every year, a key guest spot in a mainstream variety show in the entertainment circle annually, a tiered bonus program, a partnership plan, equity incentives, and autonomy in live streaming...
Pretty much everything that could be given was offered, and what couldn’t be given was exaggerated.
More sincere than Douyu, at least they weren’t hiding traps in the dark.
Fourth point, breach of contract terms.
Any breach of contract issues arising with Gou Star would be resolved by Panda, including any compensations for lost lawsuits.
And Pei Shuyu’s new contract breach fee was 300 million + 3 times the salary + actual damages, now there were no loopholes left to exploit, only... waiting for the platform to fail.
Panda didn’t set any traps for Pei Shuyu, but Gou Huai had set a trap for Panda.
Yuji’s contract included certain aspirational elements; once the first 30 million signing fee was activated, she had to meet her KPIs, with requirements for live streaming duration, traffic, turnover, fan badge users, and so on.
