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Chapter 1491: Chapter 1334: Flawless? (Subscribe, please!)
Silently.
This word isn’t actually accurate.
Because.
After twelve o’clock.
As soon as you open the ’Epoch Mall’ APP, the full-screen advertisement is WeChat, and upon entering, the top of the homepage is also it. In addition, nearly ten other APPs under Tang Qing’s empire are pushing it simultaneously.
This kind of intensity.
Is completely top-tier publicity.
But with the ’advertisement’ resources controlled by Tang Qing.
This is ’silently’.
Since it’s an APP, Tang Qing only pushed it on the mobile phone user end, and there were no WeChat advertisements on the computer end at all; Tang Qing also had no plans to roll out the web version of WeChat so soon.
Not in a hurry.
Take it slowly.
To differentiate from traditional Internet products.
Web version.
Let’s wait another year or two.
...
Twelve o’clock.
For many people.
It’s just the start of a day’s work.
In Shen City.
At the Penguin Headquarters.
The duty operations engineer, Zhou Bo, is watching a movie on an Epoch tablet. In terms of the quantity and quality of movies, Comet Video is the best, where one can find many obscure foreign films.
For this.
Comet Video has paid a huge cost.
The high licensing fees.
Make other newcomers kneel and leave the scene disgraced. Even their own Penguin Video is heavily overshadowed by Comet Video.
The number of films in the library.
Quality of the film sources.
Original content.
Even if running behind, Penguin Video is already exhausted, barely catching a glimpse of Comet Video’s taillights, and most of the time, they can’t even see the dust, because there’s simply no money to change the engine.
Were it to reach Comet Video’s level.
The annual losses.
Would be at least over one billion RMB.
This is a net loss, with no ’hope’ of positive financial statements within a foreseeable decade, it’s completely a money-burning game. Now, Penguin just can’t afford to burn that much.
Audiences vote with their feet.
If you don’t have what I want, why should I come here?
The company’s Internet is extremely good.
Online 1080P without any pressure.
The audio effect is also extremely good.
The Qing Yang Audio equipment company, under Tang Qing’s wing, has already become the industry’s undisputed leader, with hundreds of perfect concerts cementing the company’s industry dominance.
Unshakeable.
NO.1.
Is not just a boast.
This company has become an unsolvable existence in the industry.
Months ago.
Qing Yang Audio launched ’KTV’ and ’Movie’ equipment, delivering a revolutionary impact to these two service markets. After experiencing perfect audio, what was that previous junk?
It can be foreseen.
It won’t be long.
Before the vast majority of KTVs and movie theaters worldwide will adopt this equipment. Otherwise, those who have experienced it cannot possibly endure the previous quality. Without a switch, there will be no more customers.
Everyone knows.
Under Tang Qing.
Another billion-dollar-level company has emerged.
Just as Zhou Bo unintentionally returned to the homepage.
"WeChat? What is this?"
He looked at the advertisement.
Murmuring to himself.
Borne from professional habits, he casually clicked in, saw that you could register using your Comet Video account, he clicked for a quick login, casually agreed to use the camera and such controls, and entered.
One minute later.
His expression turned serious.
Five minutes later.
His heartbeat accelerated.
Zhou Bo had realized what it was.
"Tang Qing’s social software." He inhaled a sharp breath. Finally, Tang Qing had started to fill the small audience gap and transformed the software from targeting office workers to now catering to everyone.
"This is a big problem."
No time to hesitate.
Zhou Bo made a call to his supervisor immediately.
"What, another bug?" Just fallen asleep, then woken up, no wonder the supervisor’s tone was unpleasant, thinking it was another major bug. Over the years, out of ten calls, nine would be like this.
"It’s a big issue."
"What?" The supervisor was jolted awake.
This was not the usual situation.
"It’s not a bug. Just now, in the early hours of the morning, a company under Tang Qing has launched an instant messaging app, and now, they’re promoting it across all their major apps."
"WHAT?"
The supervisor was so shocked that English blurted out.
Tang Qing.
Instant messaging.
Launch.
Three keywords.
That made him lose all desire to sleep.
Then.
Just like Zhou Bo, after trying WeChat for three minutes, his heart sank to the bottom. Simplicity, WeChat took simplicity to the extreme, and it simply couldn’t compare with the full functionality of Penguin.
However.
Simplification from complexity.
Had huge destructive power.
So easy for anyone to start using, targeting all demographics.
...
At twelve twenty.
Penguin.
All the executives were woken up by phone calls.
Upon hearing the news.
They immediately left for the company, rushing to Penguin Empire’s offices. Instant messaging was their very foundation, their reason for existence, and now, someone was digging directly under their roots. A major crisis was brewing.
On the road.
All department managers.
Lots of technical staff were also hurrying to the headquarters. On the road, they were all using WeChat, adding friends, sending voice messages, sending videos, posting on Moments, scanning codes, mobile top-ups, paying bills...
The more they used it.
The more their hearts trembled.
Because, to be fair.
This software had virtually no flaws, more closely integrated with life and social convenience than Penguin.
...
One-fifteen.
Office.
All the executives had arrived.
"At midnight sharp, Tang Qing’s major business apps launched WeChat advertisements. According to data from the sole download channel ’Epoch Mall’, as of now, the number of users who downloaded has already exceeded three hundred thousand."
"The data is still climbing. Given the sales volume of Epoch phones and tablets in the domestic market, even with a thirty percent conversion rate, the number of users could quickly exceed five million."
"This could happen within a week. By then, the user base conversion of Epoch will tend to stabilize, but starting from next month, smartphones from various manufacturers will sequentially be approved and go public."
"Its user base will then gain another surge of momentum, and by the end of next month, it’s very likely to break through again. Before we can launch a similar software, it could grow into a platform with nearly ten million users."
Everyone agreed with this forecast.
Next month.
At the beginning of the new year.
Smartphones from all major global Internet companies will hit the market one after another. Penguin was originally planning to take this wave to once again dominate the high ground of the Mobile Internet, prepared for an effortless victory.
Then WeChat appeared.
With such a posture.
"The simpleness of this software, just by using phone number registration, virtually eliminates any barriers to entry. The software has very few additional features, which from the get-go dictates that this is a purely social software."
"Without any mini-games, no emails, no memberships, no virtual currency, the entire software is free of charge, without a single fee-based aspect to the software itself."
"You could say, it is our Penguin’s ultra-simplified version, which also discards any small office functionalities, the entire software is designed for life and communication, without any superfluous features."
"..."
Penguin.
Its functionalities grew more and more complex.
Making it impeccable.
However.
WeChat.
Made them realize.
They had been going in the wrong direction; the greatest strength wasn’t making things more and more complex, increasing the number of features, but rather, this kind of simplification could break their so-called impregnability.
